- Context
- Exploratory · uncommissioned concept
- Scope
- Landing-page redesign
- Delivery
- Design exploration
Let the materials lead
We explored a calmer digital showroom for Solidbench’s handcrafted wood furniture, bringing its material photography, craft story and product details into a more editorial rhythm.
The work was created for a potential client. It was not commissioned or launched; the brand and its original content remain the property of Solidbench.
A more considered route through the collection
The concept moves from a strong lifestyle image into the brand, its craft and its products. Minimal navigation and a restrained number of actions give that sequence room to unfold.
Product discovery stays image-led, with concise information and space around materials. Warm off-white, charcoal and wood tones support the existing identity rather than introducing a new one.
The design outcome
The supplied mockups show the proposed layout, pacing and visual system: an editorial direction for the brand’s website.
